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Publisher · Tariq Al-Ula Publishing and Printing

The Techniques of Journalism Art Technology

Dr. Essam El-Dessouki

Edition details

ISBN
9786338296407
Binding
Paperback
Book language
Arabic
Pages
94
Publication date
2025-12-31

About this book

Between the stadiums' din and the blue screens' calm, a hidden battle grinds on every second; a battle scoreboards do not record, but fans' interactions and athletes' tweets draw. In his new book "The Techniques of Journalism Art Technology," Dr. Essam El-Dessouki takes us on a sounding journey into the depths of the thorny relationship between "the sports hero" and "the digital crowd," attempting to decode the psychological impact left by a word or a "like" on players' performance on the green rectangle. This work is no dry academic research, but a mirror reflecting our modern reality; where the athlete turned from a mere player into a "content maker," and the crowd became critic, referee, and fan at once. The book progresses from the mystery of "hertz" and the brain cells responsible for enduring shocks, to the inspiration of "ethical responsibility" that must set the rhythm of sports media in a time of crises and great transformations. In a style blending scientific precision and human depth, the author shows how "journalism art technology" can be a double-edged weapon; it either builds the image of the modern hero or contributes to a state of "media chaos." It is an invitation to rediscover "what does the audience do to media?" instead of the traditional question of what the medium does to us. This book is the ideal guide for everyone seeking a deeper understanding of the backstage of stardom in the social-media age, and for those who believe that sports, in its core, is the art of ethics before being the art of performance.

Athletic PerformanceAudience TrendsDigital JournalismJournalism TechnologySocial MediaSports Media

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